Also categorized in Content Marketing:
Study Shows B2B Marketers Increase Spending, Usage of Content Marketing
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Winning the Content Marketing Race

Search Engine Watch

There is a fundamental truth about the nature and consistency of influential communication: He who has the best content wins.  Let’s consider what “best” and “winning” really means in this context – then look at several key elements of content marketing that can help us run far and fast.

Mentions: Facebook Content Marketing Institute Joe Chernov