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6 Core Benefits of Well-Defined Marketing Personas
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Content's Triangle of Relevance

Business 2 Community

There’s a concept used by engineers to choose project completion biases which involves three things: Good, Fast and Cheap. The idea is that one tends to choose two out of the three qualities to determine a course of action, possibly at the expense of the third. For example, projects can be done fast at a low cost, but quality might suffer – or it could be done well and cheap, but it will take more time.  Now, did you also know there is a triangle concept for effective content that can be applied to landing pages?

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